The embodiment of the invention provides an article hotspot score prediction method, a medium, a device and computing equipment. The method comprises the following steps: determining article characteristics of a to-be-predicted article, wherein the article characteristics comprise at least one of article attribute characteristics, article click related characteristics and article context characteristics; discretizing the article characteristics to obtain a to-be-predicted sample of the to-be-predicted article; and inputting the to-be-predicted sample into a pre-trained hotspot score predictionmodel to obtain a hotspot score of the to-be-predicted article. The hotspot score predicted by the embodiment of the invention is high in accuracy, and the applicable article type range is wider.