The present invention relates to a method, a system, and a computer-readable recording medium for generating a crowd animation. One embodiment of the present invention relates to the method for creating the crowd animation, comprising the steps of: (a) generating a guide shape of a crowd including one or more characters by referencing a first user operation, wherein the guide shape defines the formation and/or the number of the one or more characters included in the crowd; (b) generating a guide path for defining a motion path of the one or more characters included in the crowd by referencing a second user operation, which is inputted with respect to the guide shape; and (c) generating the crowd animation in which the one or more characters included in the crowd move along the motion path that is defined by the guide path in the formation defined by the guide shape.