Provided are a bezel body and a vehicular display device that effectively reduces a sense of discomfort provided to a passenger by making reflection on a windshield less visible. Since a reflection portion is formed in a predetermined area on a lower surface of a light guide member at the rear side, the guided external light is easy to reflect upward, whereby light can efficiently be emitted from the light guide member toward a descending wall. Therefore, this configuration can prevent the descending wall from being darkly reflected on a windshield, thereby making the reflection less visible and effectively reducing a sense of discomfort provided to the passenger.