An image forming apparatus includes a photoconductor, a charger that charges the photoconductor, a transfer unit that transfers a toner image formed on the photoconductor to a transfer device, a charging power supply that outputs AC voltage for applying a charging bias to the charger, a transfer power supply that outputs DC voltage or DC current for applying a transfer bias to the transfer unit, an output detector that detects an output value of the DC voltage or the DC current, and a controller that calculates load impedance of the photoconductor based on the detected output value of the DC voltage or DC current detected by the output detector while modifying the output of the AC voltage by the charging power supply and sets the output of the AC voltage that the load impedance starts converging into a predetermined value as an adjusted AC output to the charging power supply.