The invention discloses a deep learning based method for three dimensional (3D) model triangular facet feature learning and classifying and an apparatus. The method includes: constructing a deep convolutional neural network (CNN) feature learning model; training the deep CNN feature learning model; extracting a feature from, and constructing a feature vector for, a 3D model triangular facet having no class label, and reconstructing a feature in the constructed feature vector using a bag-of-words algorithm; determining an output feature corresponding to the 3D model triangular facet having no class label according to the trained deep CNN feature learning model and an initial feature corresponding to the 3D model triangular facet having no class label; and performing classification. The method enhances the capability to describe 3D model triangular facets, thereby ensuring the accuracy of 3D model triangular facet feature learning and classifying results.