A print control apparatus which controls ejection of fluid from a nozzle array in which a plurality of nozzles are arranged in lines, and movement of the nozzle array in a direction intersecting a direction in which the nozzles are arranged in lines, in which the ejection of the fluid to the continued regions is performed by a plurality of movements of the nozzle array when an ejection amount of the fluid to continued regions in one movement of the nozzle array exceeds a predetermined threshold value.