A reversible strap for an article of footwear is provided. The reversible strap includes a strap-end and a strap-body. The strap-body includes a first surface on one side thereof and a second surface on the other side thereof, such that the wearer can manually manipulate the strap-body to select between the two surfaces, which are visually distinguishable from each other. The strap-end detachably secures the strap-body to the article of footwear and can complement one or more visual markings on the strap-body.