A method for initializing a media includes: obtaining an access point corresponding to a media equipment in a network sharing model; performing a network connection with the media equipment via the access point, and sending paring information to the media equipment via the network connection; accessing to network environment corresponding to the paring information, and paring a control terminal equipment with the media equipment in the network environment. A system includes: an obtaining module, configured to obtain an access point corresponding to a media equipment in a network sharing model; an access processing module, configured to perform a network connection with the media equipment via the access point, and send paring information to the media equipment via the network connection; a paring module, configured to access to network environment corresponding to the paring information, and pair control terminal equipment with media equipment in the network environment.