A display apparatus, a display control apparatus, and a display method are disclosed. The display apparatus includes data receiving unit receiving data; driving mode unit receiving dyschromatopsia information and determining a general driving mode or a dyschromatopsia correction driving mode; data converting unit generating corrected data by converting the data based on the dyschromatopsia information; memory storing a reference grayscale for general driving mode and at least one correction grayscales for dyschromatopsia correction driving mode; data signal output unit selecting a grayscale based on the dyschromatopsia information from among the reference grayscale or the at least one correction grayscales; and outputting a data signal corresponding to the data or the corrected data based on the selected grayscale, and a light emissive device receiving the data signal to emit light with a corresponding brightness.