A content server system provides a user of a client device with a playlist of content, such as streamed audio. The provided playlist is customized for the particular country of the user, even if the content server system has only recently begun to provide content to that country. To customize the playlist for a country lacking a sufficient amount of country-specific statistical data, the content server system generates a number of non-country-specific channels, each channel recommending content according to its own criteria. The content server system generates a non-content specific playlist by combining the channels. The content server system also generates, using the statistics for the country of the user, a country-specific channel that is specific to that country. The content server system generates a country-specific playlist by combining the non-country-specific playlist with the country-specific channel, e.g., according to the amount of country-specific statistics that are available.