Techniques for electronic distribution of software applications to users and devices belonging to a single network domain, wherein such applications are configurable to provide multiple service levels. In an aspect, a first service level is provided to users and/or devices sharing the same network domain. Upon request by an admin of the network domain, an application control server verifies the admin's control of the domain, as well as fulfillment of conditions for accessing a second service level. Upon verification of control and fulfillment, the application control server allows access by the admin to an admin portal. The application control server further reassigns the service level of users and/or devices sharing the network domain from the first service level to the second service level.