A method for applying portions of a backlining material to a back of a book block includes transporting the book block in a conveying direction in a book production line. The back of the book block is provided with an adhesive, wherein the book block is initially provided with the adhesive over an entire back length of the book block in a single application process. Then, the portions of the backlining material are applied in succession to the back of the book block, wherein at least a first portion of the backlining material is applied by a first conveying device and subsequently at least a second portion of the backlining material is applied by a second conveying device to the back of the book block such that at least one of the portions overlaps another one of the portions.