A geofence filtering method, system, and non-transitory computer readable medium, include a user location monitoring circuit configured to monitor a pinpoint location of a user and a boundary location of the user, a geofence determining circuit configured to determine a plurality of geofences that overlap with the boundary location of the user, the plurality of geofences being stored in a database, and a cognitive filtering and ranking circuit configured to filter the plurality of geofences that overlap with the boundary location of the user based on a cognitive factor and to rank the filtered geofences based on the cognitive factor to deliver to a user device when a pinpoint location of the user overlaps with the plurality of geofences.