Invention Grant
- Patent Title: Method and system of advertising
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Application No.: US15716487Application Date: 2017-09-26
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Publication No.: US10171844B2Publication Date: 2019-01-01
- Inventor: Haijun Zhang , Xiong Cao , Xiaohui Huang
- Applicant: HARBIN INSTITUTE OF TECHNOLOGY SHENZHEN GRADUATE SCHOOL
- Applicant Address: CN Shenzhen CN Shenzhen
- Assignee: HARBIN INSTITUTE OF TECHNOLOGY, SHENZHEN,Haijun Zhang
- Current Assignee: HARBIN INSTITUTE OF TECHNOLOGY, SHENZHEN,Haijun Zhang
- Current Assignee Address: CN Shenzhen CN Shenzhen
- Agency: Matthias Scholl P.C.
- Agent Matthias Scholl
- Priority: CN201510142208 20150327
- Main IPC: H04N21/231
- IPC: H04N21/231 ; H04N21/234 ; H04N21/23 ; H04N21/266 ; H04N21/278 ; G06Q30/02 ; G06K9/00 ; G06N3/02 ; H04N21/81 ; G06K9/32 ; G06K9/46 ; G06K9/62 ; H04N21/2343 ; H04N21/25 ; H04N21/845

Abstract:
A method of advertising, the method including: 1) segmenting a source video into individual scenes using a clustering-based approach; 2) obtaining relevant information about objects in the video for each individual scene using region-wise convolutional characteristics based detection; 3) searching, in a database, for advertisement objects matching the objects using garment retrieval and a category-based strategy; 4) performing optimization processing of retrieved advertisement objects matching the objects to obtain a candidate advertisement; and 5) optimizing a distance between an advertisement and a target object and an area of overlapping regions between the advertisement and all objects; and 6) distributing the video that contains the candidate advertisement to a plurality of displays and displaying the video that contains the candidate advertisement on the plurality of displays.
Public/Granted literature
- US20180020247A1 METHOD AND SYSTEM OF ADVERTISING Public/Granted day:2018-01-18
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