According to the present invention, an imaging apparatus includes: an imaging unit which images a subject to acquire a subject image; a communication unit configured to wirelessly communicate with devices; an output unit configured to output the subject image to the device previously set as an output destination among the devices; a recognition unit which recognizes that one of the devices has been operated by a user; and an output control unit which changes the output destination of the subject image by the output unit when the recognition unit recognizes that one of the devices has been operated by the user.