A method of operating a content delivery system that includes a terminal device and a server includes storing, within the memory element, a channel configuration that has been customized for the terminal device. The method also includes authenticating the terminal device with the server and receiving, by the server, a request for the channel configuration from the terminal device. The method further includes sending, by the server to the terminal device, the channel configuration in response to the request for the channel configuration after authenticating the terminal device. Also, the method includes receiving, by the server, a request for content from the terminal device. The request for content corresponds to the channel configuration. Additionally, the method includes sending, by the server to the terminal device, a content element for populating a terminal device channel by the terminal device according to the channel configuration.