An anti-crush ring is disclosed for insertion into hollow articles for localized reinforcement. The anti-crush ring comprises a generally annular or ring-like wall structure and at least one expansion hoop inwardly extending from the wall structure. Upon insertion of the anti-crush ring into the hollow article, the at least one expansion hoop is compressed and deformed to urge the wall structure of the anti-crush ring against an inner surface of the hollow article. Also provided is a method of reinforcing the inlet or outlet of a hollow article.