Provided are a driving method of an electro-optical device, an electro-optical device and an electronic apparatus in which reductions in display quality are suppressed. The driving method of an electro-optical device that is provided with an element substrate, a facing substrate, and a liquid crystal layer that is disposed between the element substrate and the facing substrate, includes applying an AC signal V1 to a plurality of first pixel electrode that are electrically connected to a first scanning line of the element substrate 10, and applying an AC signal V2 to a plurality of second pixel electrodes that are electrically connected to a second scanning line, which is disposed adjacent to the first scanning line, and the phase of the AC signal V2 is delayed by a predetermined amount with respect to that of the AC signal V1.