Technologies are presented that provide automated non-monetary bidding based on bidder-specific data. A method includes receiving, from a bid acceptance server, an information request associated with a bidder; collecting and analyzing data regarding one or more data points associated with the bidder and requested in the information request; packaging analysis results into a bid; and providing the bid to the bid acceptance server. The data points may be limited based on input from the bidder. The data analyzed may include electronically-available data associated with the bidder. The method may be performed at the bid acceptance server, at a device of a bidder, or at a combination of the two. Submitted bids may be ranked by the bid acceptance server according to a given algorithm.