A shooting method comprising the steps of: defining at least two sub-regions on a shot picture; using the at least two sub-regions as color temperature reference regions to conduct white balance adjustment and shoot photographs; determining a color temperature reference region selected on a shot photograph; and calling out a photograph obtained by shooting after white balance adjustment according to the selected color temperature reference region from the shot photographs and displaying same, so that it is realized that photographs are shot first and then white balance adjustment is conducted thereon. Although photographs are shot first and then white balance adjustment is conducted thereon, in fact, many photographs have been obtained after independent white balance adjustment is conducted when the photographs are shot. Therefore, embodiments may accurately restore a previous white balance effect in a shooting environment after the color temperature reference regions are selected afterwards.