A method for real-time control of thermal loads in a data center includes storing, in a database, a heat generation data associated with an electronic equipment located in a predetermined area of the data center, transmitting the heat generation data to a data analysis system in communication with a tunable temperature controller, the heat generation data provides a real-time input of an amount of heat generated in the predetermined area, the data analysis system receives and analyzes the heat generation data to determine whether the amount of heat generated in the predetermined area exceeds current settings of the tunable temperature controller, and in response to the amount of heat generated exceeding the current settings of the tunable temperature controller, updating the current settings to provide an amount of cooling that compensates for the amount of heat generated in the predetermined area in association with the electronic equipment.