A transaction card configured to provide variable haptic feedback to a user may include embedded electronic components disposed within the card. The embedded electronic components may include a haptic device electronically controllable to provide haptic feedback, a memory storing one or more haptic feedback profiles and executable instructions, an antenna configured to receive a haptic feedback output identifier signal from a remote source, a processor configured to execute the instructions to provide control signals to the haptic device based on a haptic feedback profile in response to the haptic feedback output identifier signal, and a haptic driver associated with the haptic devices and configured to control operation of the haptic device according to the haptic feedback profile.