A display control method includes: based on information acquired from an information processing terminal that accesses content provided by an information processing device, computing a degree of interest and a degree of perplexity, with respect to the content, of a user using the information processing terminal; and, based on the computed degree of interest and the computed degree of perplexity, displaying a symbol corresponding to the information processing terminal at a corresponding position in a region that has degree of interest and degree of perplexity as axes.