Method wherein each image of the content is transformed using at least one pre-transformed image which is associated with a key image of this content wherein, from each key image and an associated pre-transformed image, a color transform is derived, and wherein each color transform is applied to a selection of images of this content which is associated with said key image. Applied to a content broadcast system comprising a server and a receiver to which are connected several types of display devices, the invention advantageously makes it possible to adapt the content to these different types.