An integrated comfort item for a vehicle seat. Such comfort items include but are not limited to a blanket, pajamas or onesie stored on a roller that is mounted within an enclosure of the vehicle seat arm. The comfort item such as a blanket may be unrolled by the user when sitting in the vehicle seat. Upon conclusion of the journey, the user may then actuate the spring in the roller and roll the comfort item back onto the roller to store in the vehicle seat arm enclosure for future use.