A method of automatically reformatting electronic content for providing to a visual display of an electronic device of a user is provided. The method comprises receiving a first version of electronic content. The method also comprises identifying one or more elements within the electronic content, each element having a first format. Additionally, the method comprises identifying a corresponding second format for each of the one or more elements. The method also comprises automatically reformatting the first version of the electronic content to a second version of the electronic content. The method further comprises presenting the second version of the electronic content on said visual display of an electronic device of the user.