An electronic timepiece includes a magnetic sensor that serves as a magnetic detection unit, a GPS reception unit that serves as a reception unit receiving positional information of a current position, a time zone setting unit that sets a time zone, a specifying unit that specifies a declination angle based on the positional information of the current position, a decision unit that decides a direction of a due north based on an output of the magnetic sensor and a declination angle, and an azimuth display unit that displays the direction of the due north decided by the decision unit.