Methods and devices for generating unique and different responses to commands are described herein. Natural language generation techniques may be employed to formulate responses to commands that are tailored to particular users. These responses account for previously provided responses, previously commands that have been made, and/or geographic locations of the requesting individual, for example. In some embodiments, an audible command may be received by a backend system from a voice activated electronic device. Text data may be generated from the audible command, and a user intent of the command is determined. Based on the user intent, a response from a particular application may be obtained. The response may be compared with previously generated responses and, if a similar responses was determined to have been provided previously, one or more different words, or a different arrangement of words, may be used to generate a new response.