A method of conducting a search is executable at a server communicatively coupled to an electronic device via a communication network. The method includes receiving, via the communication network, a search query from the electronic device, and responsive thereto, determining a search query relevant host including a plurality of resources related to at least a portion of the search query. A search query relevant resource address associated with a search query relevant resource is generated. The search query relevant resource is relevant to the search query. The search query relevant resource address is based on an address template associated with the search query relevant host and at least a portion of the search query. The electronic device is caused to display a search engine results page (SERP) including a search result indicative of at least one of: the search query relevant resource and the search query relevant resource address.