Systems and methods including one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform acts of receiving an online search query entered into a search field of an online ecommerce website by a user using the online ecommerce website, determining a query response to the online search query by combining a nonparametric bootstrap distribution and a mixture sequential probability ratio test, the query response comprising one or more products, and coordinating a display of the query response to the user using the online ecommerce website. The query response can be based on one of a query success rate per user session of a plurality of previous user sessions or a revenue per user session of the plurality of previous user sessions.