Various embodiments related to a hand-held mobile computing device are disclosed. One disclosed embodiment comprises a hand-held mobile computing device having a touch-sensitive display forming a surface of the hand-held mobile computing device configured to receive touch input. The hand-held mobile computing device further comprises a processor and memory comprising code executable by the processor to display a scrollable list of items in a first content viewing mode having a first set of content for each of the items in the scrollable list, to detect a dynamic multi-touch gesture over the scrollable list of items, and to change the scrollable list of items to a second content viewing mode responsive to detection of the dynamic multi-touch gesture, wherein the second content viewing mode comprises a second set of content for each item in the scrollable list of items.