An automotive vehicle includes a cabin, a controller, and a multi-view display. The multi-view display has a first side facing the cabin and a second side facing the exterior of the vehicle. The multi-view display has a first-side display screen, a second-side display screen, and a blocking layer disposed between the first-side display screen and the second-side display screen. The first-side display screen and the second-side display screen are in communication with the controller and operable to display a first pattern on the first-side display screen and a second pattern, distinct from the first pattern, on the second-side display screen.