In one form, a switched mode power supply controller with frequency foldback includes a pulse width modulator responsive to a clock signal to generate a drive signal having a pulse width that varies in response to a feedback signal, and a variable frequency oscillator having a first input for receiving the feedback signal, a control input for receiving a control signal defining a foldback starting frequency, a foldback ending frequency, a foldback starting voltage, and a foldback ending voltage, and an output for providing the clock signal having a variable frequency that varies over a range between the foldback starting frequency and the foldback ending frequency as the feedback signal varies between the foldback starting voltage and the foldback ending voltage, respectively. The control signal is user programmable for at least one of the foldback starting frequency, the foldback ending frequency, the foldback starting voltage, and the foldback ending voltage.