Methods and apparatus for controlling a communication network (2) to deliver traffic to and/or from an end node (4) are presented. In an example method, a network node (8) receives information indicating a user-controllable selection at the end node (4) to have at least some of the end node (4)'s traffic delivered with a low priority level that is lower than a high priority level. Accordingly, the network node (8) controls the communication network to deliver at least some of the end node (4)'s traffic with said low priority level and awards one or more tokens accordingly. Furthermore, the network node (8) may receive information indicating a user-controllable selection at the end node (4) to have at least some traffic delivered with the high priority level. The network node (8) may accordingly redeem one or more tokens awarded to the end node (4) and controlling the communication network (2) to deliver at least some of the traffic with said high priority level.