A device can receive configuration information associated with a set of channels to be provided as part of an Internet protocol television (IPTV) service. The device can receive information associated with a set of channel categories after receiving the configuration information associated with the set of channels. The device can receive information associated with a set of channel lineups after receiving the information associated with the set of channel categories. The device can receive information associated with a user device that is associated with the IPTV service. The device can generate, based on the information associated with the user device and the channel configuration information, a custom channel lineup using the information associated with the set of channel lineups. The device can provide, to the user device, the custom channel lineup to permit the user device to provide, for display, information associated with the custom channel lineup.