Printing systems may include a rotatable tamp head that may be repositioned, as necessary, in order to cause a label to be printed in a specific location or in a certain alignment on an object. Such tamp heads may be repositioned as necessary where the label may cross a seam, a crease, a fold or another surface feature which might cause the label to be bowed or damaged in transit. The tamp head may be positioned in a manner that would enable any information, markings or bar codes thereon to remain legible and intact even if the label is applied across such a surface feature. An orientation of the object may be determined using one or more sensors aligned at various angles with respect to a direction of travel of the object.