Unique systems, methods, techniques and apparatuses for cloud-based control for power distribution systems are disclosed. One exemplary embodiment is a system comprising a microprocessor-based power management system in operative communication with a plurality of buildings located remotely from the power management system and a plurality of communication interface devices provided at corresponding ones of the plurality of buildings. The power management system is structured to perform a plurality of building unit-specific optimizations, evaluate a net power demand on the electrical power grid, reduce the net power demand on the electrical power grid while minimizing disruption to the resident-defined preference parameters, and transmit to each of the plurality of interface devices the one or more additional control commands corresponding to the specific building at which each interface device is provided.