Invention Grant
- Patent Title: Dynamic video overlays
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Application No.: US15381513Application Date: 2016-12-16
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Publication No.: US10412447B2Publication Date: 2019-09-10
- Inventor: Markus K. Cremer , Peter Dunker , Steven D. Scherf , David Henry Pearce , Sherman Ling Fung Li , Wilson Harron , Konstantinos Antonios Dimitriou , Dewey Ho Lee
- Applicant: Gracenote, Inc.
- Applicant Address: US CA Emeryville
- Assignee: Gracenote, Inc.
- Current Assignee: Gracenote, Inc.
- Current Assignee Address: US CA Emeryville
- Agency: McDonnell Boehnen Hulbert & Berghoff LLP
- Main IPC: H04N21/44
- IPC: H04N21/44 ; H04N21/234 ; H04N21/431 ; H04N21/433 ; H04N21/432 ; H04N21/458 ; H04N21/472 ; H04N21/81

Abstract:
A client device accesses a video input stream from an intermediate device for display. The client device analyzes the video input stream to determine that the video input stream matches a template indicating a semi-transparent overlay. Based on the video input stream matching the template, a video output stream is generated and caused to be presented on a display. In some example embodiments, the analysis is performed while the client device is replacing video content received from a content source via the intermediate device. For example, commercials transmitted from a national content provider to a smart TV via a set-top box may be replaced with targeted commercials. During the replacement, semi-transparent menus generated by the set-top box may be detected and the replacement video altered by the smart TV to include the menus.
Public/Granted literature
- US20170180793A1 DYNAMIC VIDEO OVERLAYS Public/Granted day:2017-06-22
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