Computer program products, methods, systems, apparatus, and computing entities for determining/identifying confidence ratings/indicators for delivery of items. In one embodiment, this comprises determining a number of location events that occurred within a zone of confidence for delivery an item to a serviceable address; and responsive to determining the number of location events that occurred within the zone of confidence for delivery the item to the serviceable address, determining, via one or more processors, a confidence rating for delivery of the item to the serviceable address based at least in part on the number of location events that occurred within the zone of confidence.