A winch apparatus for mounting to a load bed comprises a mounting bracket adapted to be mounted to a side edge of the load bed, and a pivot bracket pivotally mounted to the mounting bracket about a substantially vertical winch swivel axis. A winch is attached to the pivot bracket and configured such that, when the mounting bracket is mounted to the side edge of the load bed, a winch shaft of the winch is oriented substantially horizontally and a bottom of the winch is at a vertical location that is above a top surface of the load bed such that the winch can pivot over the top surface of the load bed. The winch can be configured to be conveniently driven by a conventional and commonly available ratchet wrench of a size appropriate to the particular winch.