To prevent a vehicle body member from being damaged when an interior component is attached. In a vehicle interior structure, an interior component is fastened to a vehicle body member provided interior of a vehicle by an engagement portion. The engagement portion includes a hole formed in the vehicle body member, a claw portion provided in the interior component, and a pedestal provided in a base part of the claw portion. A guide portion is provided in the vehicle body member to guide the pedestal before the claw portion is fitted into the hole to engage with the hole, so as to prevent an end portion of the interior component from contacting the vehicle body member.