Provided are an information processing apparatus, an information processing method, an information processing program, and a recording medium storing thereon the information processing program, which can prevent a transaction disadvantageous to a user or registration of disadvantageous transaction objects. The information processing apparatus extracts a transaction object, which is identical to or related to a transaction object to be selected by a user and with which a condition more advantageous than the corresponding transaction object is associated, from a storing means that stores information on transaction objects referred to in the past time by the user, and presents the extracted transaction object to the user.