A method, an apparatus, and a computer program product for wireless communication are provided. In one aspect, a first station discovers a second station capable of providing a service of interest to the first station. The second station is one of a plurality of stations participating in a NAN data link network that provides the service of interest and supports communication over a NAN data link channel without beaconing. The second station is discovered through communication over a NAN channel supported by a plurality of neighborhood stations forming a NAN network. The NAN channel has a beaconing operation that provides synchronization. After discovery of the second station, the first station communicates with the second station over the NAN data link channel, to obtain data corresponding to the service of interest.