A vehicle controller configured to control a vehicle which includes a transmission gear includes at least one electronic control unit. The at least one electronic control unit is configured to: determine whether a shift range of the transmission gear is switched such that the vehicle travels in a changed traveling direction not based on a shift range switching operation by an occupant of the vehicle; and limit, when it is determined that the shift range is switched such that the vehicle travels in the changed traveling direction not based on the shift range switching operation, a driving force of the vehicle such that the driving force of the vehicle is smaller than when it is determined that the shift range is not switched such that the vehicle travels in the changed traveling direction not based on the shift range switching operation.