Aspects of the subject disclosure may include, for example, detecting network traffic of a traffic flow at a traffic controller of a first portion of a software-defined network, wherein the detected network traffic is based on a service of a number of services. A source of the detected network traffic is identified based on the detected traffic, wherein the traffic flow is between a subscriber device and a service platform. The service is identified based on the detected network traffic, and a service requirement is determined based on the identifying of the service. A virtual network function of a plurality of virtual network functions is selected based on the source of the network traffic and the service requirement, and a traffic flow is facilitated between the subscriber device and the service platform by way of the virtual network function. Other embodiments are disclosed.