A system and method for launching an application program stored in a memory of a mobile computing device when the mobile device is associated with a local area network (LAN) is provided. The method may be programmed for execution in a computing environment, wherein the method comprises: providing a local area network; allowing the mobile computing device to associate with the local area network; providing a web page for display on the mobile computing device including terms and conditions of use of the local area network; allowing for the acceptance of the displayed terms and conditions of use of the local area network using the mobile computing device; providing for the detection of the application program in the memory of the mobile computing device; and if the application program is detected in the memory of the mobile computing device, launching the application program on the mobile computing device.