A wireless power transmitter (101)) comprises a resonance circuit (201) comprises a transmitter inductor (103) for generating a power transfer signal for wirelessly transferring power to the power receiver (105). A driver (203) generates a drive signal for the resonance circuit (201) and a resonance modification circuit (505) aligns the resonance frequency of the resonance circuit (201) with the drive frequency of the drive signal by slowing a state change for resonance circuit (201) for a fractional time interval of cycles of the drive signal. A load estimator (509) generates a load estimate reflecting an equivalent load resistor for the transmitter inductor (103) reflecting the loading of the power transfer signal. A drive frequency adapter (511) then adapts the drive frequency in response to the load estimate. The invention may in particular improve load modulation communication quality.