Example methods are provided for configuring traffic flow monitoring in a virtualized computing environment. The method may comprise identifying a first logical entity and a second logical entity for which traffic flow monitoring is required and determining a span associated with the first logical entity and the second logical entity. The span may include a first host supporting the first logical entity and a second host supporting the second logical entity. The method may also comprise, based on the span, configuring the first host to monitor a first traffic flow travelling through the first logical entity at the first host, and the second host to monitor a second traffic flow travelling through the second logical entity at the second host.