Invention Grant
- Patent Title: Enhanced shared media experiences
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Application No.: US14501264Application Date: 2014-09-30
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Publication No.: US10540696B2Publication Date: 2020-01-21
- Inventor: James Gordon Beattie, Jr. , Stephen Francis Triano , Roque Rios, III
- Applicant: AT&T Intellectual Property I, L.P.
- Applicant Address: US GA Atlanta
- Assignee: AT&T INTELLECTUAL PROPERTY I, L.P.
- Current Assignee: AT&T INTELLECTUAL PROPERTY I, L.P.
- Current Assignee Address: US GA Atlanta
- Agency: Greenblum & Bernstein, P.L.C.
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; H04L29/08 ; H04L29/06 ; H04N21/4788 ; H04N21/81
Abstract:
Enhanced shared media experiences allow viewer's personal devices to receive targeted content. Targeting advertisements and other content to personal devices is cheaper and more effective than broadcast delivery. Advertisers may still target their advertisements during popular programming with purchasing expensive broadcast advertising slots.
Public/Granted literature
- US20160092939A1 Enhanced Shared Media Experiences Public/Granted day:2016-03-31
Information query
