Invention Grant
- Patent Title: Methods and apparatus to detect and rectify false set top box tuning data
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Application No.: US15820104Application Date: 2017-11-21
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Publication No.: US10542316B2Publication Date: 2020-01-21
- Inventor: Balachander Shankar , Jonathan Sullivan , Molly Poppie , John Charles Coughlin , Neung Soo Ha , Paul Chimenti , Rachel Worth Olson , Samantha M. Mowrer , David J. Kurzynski , Joshua Ivan Friedman , Adam E. Hasinski
- Applicant: The Nielsen Company (US), LLC
- Applicant Address: US NY New York
- Assignee: The Nielsen Company (US), LLC
- Current Assignee: The Nielsen Company (US), LLC
- Current Assignee Address: US NY New York
- Agency: Hanley, Flight & Zimmerman, LLC
- Main IPC: H04N21/44
- IPC: H04N21/44 ; H04N21/442 ; H04N21/84

Abstract:
Methods, apparatus, systems, and articles of manufacture are disclosed to rectify false set top box tuning data. Disclosed examples methods include identifying in return path data a first group of set top boxes classified as likely to exhibit machine events in tuning data of the return path data more frequently than a second group of set top boxes represented in the return path data. Additionally, in some examples, the method includes determining whether the first group of set top boxes includes a machine event based on a pattern of the tuning data in the return path data for respective ones of the first group of set top boxes and improving an accuracy of return path data by rectifying the machine event.
Public/Granted literature
- US20190158916A1 METHODS AND APPARATUS TO DETECT AND RECTIFY FALSE SET TOP BOX TUNING DATA Public/Granted day:2019-05-23
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